The counterintuitive take
DevelopmentLogistics & Planning
IntelliRoute
A route is a chain of promises, not a line on a map
The shortest route is not always the route a real operation can run. Time windows, vehicle capacity, service time, driver availability, changing traffic, and customer expectations all compete. IntelliRoute is being developed to help planners model those constraints, dispatch workable routes, and understand what happens after the plan leaves the screen.
The human moment
A dispatcher rarely needs a mathematically elegant route that a driver cannot complete. They need a defensible plan, a clear exception path, and enough live context to act before one delay becomes ten disappointed customers.
What the product does
Capabilities connected to a real job
Turn complex delivery constraints into routes teams can dispatch and monitor. The capability list below reflects the current product or development scope—not a generic wishlist.
Multi-stop planning with time-window and capacity constraints
Route suggestions informed by traffic and operating context
Driver dispatch and live GPS progress visibility
Vehicle, driver, and assignment management
Operational analytics, cost context, and performance review
Carbon and electric-vehicle planning context
Who it is for
Delivery, field-service, and fleet teams planning many stops under real-world constraints.
What to remember
Optimise for the operation that exists, not the idealised map.
The honest boundary
What we will not pretend
IntelliRoute is in development. Percentage savings, driver counts, uptime figures, and similar claims shown on earlier marketing material are not used here because supporting production evidence has not been established.
From product insight to your workflow
You may not need this product. You may share the problem behind it.
DeeSha uses its portfolio as proof of how we investigate workflows, make difficult boundaries visible, and ship working software. Tell us where context, handoffs, or repeated manual work are costing your team.